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WELCOME TO THE BACKSTAGE
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Super exiting moment discovering the panels of the « 4 visions on the Anthropocene » box we made for the Vienna Biennal 2021! Work in Progress

12.05.2021 at 12:00 by Lea Chenot

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A big empty space, right before installing all exhibits at WeTheCurious! Project What If

01.02.2021 at 12:19 by Ina Meininghaus

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Safety vs. functionality: looking for the best headphones to use in a factory Expedition HVC

07.01.2021 at 17:39 by Roel Bolhuis

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The new temporary exhibition in House of European History is 'under construction' Fake (f)or Real

07.01.2021 at 17:32 by Tsur Reshef

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The last steps before the Coronel Pavilion at the Portuguese-Israeli Cemetery Beth Haim is opened! Coronel pavilion

29.11.2020 at 14:30 by Remco Swart

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All in good hands with Fiction Factory Museum of the Mind

07.11.2020 at 17:32 by Femke Bijlsma

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"Who Cares?" The first model for a personal story in the upcoming exhibition on the Mind Museum of the Mind

20.08.2020 at 11:45 by Robert van der Linde

Visiting Paleis Het Loo together with Ina, to get an impression of the new exhibition spaces that are currently under construction. Het Loo palace

22.06.2020 at 14:08 by Robin Schijfs

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Last trip before Corona Lockdown: Usomo from Berlin calibrating their audio tracking system in the Polder of Texel next to the bunker. Torn Island

22.06.2020 at 10:32 by Michel de Vaan

How to become invisible? Prototyping together with WeTheCurious at Bruns Project What If

17.03.2020 at 15:33 by Ina Meininghaus

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Prototyping a rainbow crystal sphere for one of the new exhibit constellations at WeTheCurious. Project What If

12.03.2020 at 09:51 by Ina Meininghaus

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Workshop at IJsfontein together with the Museum of the Mind - Work in Progress Museum of the Mind

06.02.2020 at 12:26 by Julia Meyerrose

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Typo test for Museum of the Mind Museum of the Mind

23.01.2020 at 09:19 by Sietske Sips

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Julia sketching for the new permanent exhibition at the Museum of the Mind Museum of the Mind

22.12.2019 at 15:43 by Lieke Ketelaars

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Walk-in interactive sound space demonstration by Usomo in our office in Amsterdam... Torn Island

16.12.2019 at 15:10 by Mark de Jong

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David Vroom is taking new portrait images for our new website... In progress…

10.12.2019 at 15:10 by Lieke Ketelaars

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This is the Introduction pavilion for the Beth Haim cemetery in TAPE Coronel pavilion

10.12.2019 at 10:05 by Herman Kossmann

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Doing some research for a new project ;-) In progress…

19.09.2019 at 09:50 by Maaike Sips

On view

Walk
the talk

The Story of ECCO

ECCO Visitor Center, Bredebo (DK)

We designed the visitor center of shoe manufacturer ECCO located in the Danish town of Bredebro. ECCO is an international company with more than 20,000 employees in 88 different countries. They asked us to create an interactive presentation aimed at employees, business relations and a wider audience explaining their history, craftsmanship, innovative design, and production process.

Location
Bredebo (DK)
Client
ECCO
Year
2015
Surface
200 m2
Status
Permanent
Role
Concept, Spatial design, Graphic design, Art direction
Team
Robert van der Linde (lead), Herman Kossmann, Serena Bigatti, Sietske Sips
Light design
HeinzLoopstra
(Interactive) animations
Thomas Kopperschläger
AV hardware, technical realization
Kloosterboer Decor
Films
Leadit
Audio player
GuideID
Scriptwriting help
FastFacts
Multi-sensory experience

In the center you will be introduced into the art of shoe making through a multi-sensory experience. A high level of tactility and proximity were important design principles for us. As soon as you walk up the stairs to the exhibition you are surrounded by shoes on the walls and ceiling.

The story of ECCO

A timeline made entirely of leather covers the walls; here you can explore the history of ECCO through infographics, peepholes, hidden hands-on elements, and showcases. The leather has been richly detailed by ECCO employees with every detail imaginable. The timeline ends with a forward-looking glimpse where you can discuss the dilemmas that ECCO predicts for the future in an interactive way.

“It immediately becomes clear that ECCO and leather are inextricably linked. The entire exhibition space is covered in and made with leather.”

Robert van der Linde

Designer at KDJ

If the shoe fits...

The whole production process of a shoe is explained in the central room. Through seven interactive tables you can experience how an ECCO shoe is made, step by step, from the first sketch to the final quality check. At each table, you get a hint or comment from one of the virtual ECCO employees. The combination of traditional craftsmanship with modern media techniques such as film, animations, interactives, and audio makes this presentation very unique.

Awards

Luigi Micheletti Award 2017

Shortlisted